Khrysanne Kerr of the Common Ground Alliance joins the show from Con Expo to discuss the 811 locate system. Learn how white lining and better ticket management prevent utility strikes. Discover free excavation training and how GIS data and mapping technology are shaping the future of safety.

Kory Mitchell shares how to scale and sell a blue collar business with intention. Learn how job costing, WIP reporting, and people diligence increase your valuation while protecting your team. Discover the path to a successful exit through clean data and recurring revenue. Read the full playbook.

Restoration expert Ben Justesen shares a blueprint for contractor profit by building defensible labor rates and managing WIP with confidence. Learn how to master cash flow through progress billing and use company culture as a recruiting edge to scale your business and protect your margins.

Kyle Harris of Harris Company Concrete Construction shares how systems, financial clarity, and strong leadership drive growth in construction. Learn pricing strategy, cash flow management, regulatory navigation, and how builders can scale profitably in complex markets like California.

From picking shingles in Wisconsin to building a trusted asphalt brand, Marvin reveals the content playbook that grew revenue 4 to 6x. Learn how daily jobsite documentation builds social proof, attracts leads, recruits top talent, and turns blue collar work into a powerful media engine.

AI is reshaping retail marketing by turning messy data into seamless brand experiences across search, store, and digital channels. Leaders from Google, Hershey, and others share how agentic systems personalize creative, speed planning, and keep messaging consistent wherever shoppers engage.